What is the breakdown looking like for men’s and women’s sales?
We kept the O’Neill Eyewear line small and concentrated with an equal balance of men’s and women’s styles. The line contains a lot of unisex styles, which makes it a bit harder to quantify men’s versus women’s sales on our end. Overall, the men’s side has been booking strongest but we’re seeing a big increase in interest on the women’s side as the season rolls along. We expect the women’s line to compete with the men’s line in terms of sales by spring, which will be a healthy growth rate overall. Sky’s the limit.
