What is the biggest challenge that Cadbury Schweppes faces in terms of its product packaging?
How well is the company progressing towards its goal of using 100% recyclable or biodegradable packaging by 2010? From the ANZ perspective, we are making good progress. Approximately 95% of the packaging materials used in ANZ are recyclable. The remaining materials are mostly composite structures like flexible laminations. Being committed to achieving our sustainability commitments, we are assessing where we are and where we want to be in 2010. Following this we will review the high-volume, high-packaging ratio products and establish opportunities. This work will be led by the science and technology packaging experts and will involve our marketing and sales colleagues, our customers and consumer research. What steps has Cadbury Schweppes taken to reduce the weight of its packaging? We have had an active programme over the past 15 years with our bottle suppliers to improve blow-moulding technologies and have reduced the weight of cordial bottles (5% reduction); carbonated soft drink (CS
