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What is the Best Use for traditional offset book printing?

April 26, 2017best book offset printing traditional

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What is the Best Use for traditional offset book printing?

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Traditional offset book printing is best used: a) when the title is expected to sell more than 2,000 copies per year, b) when the publisher wishes to maximize the quality of images reproduced in the book or c) the publishers sales model involves advancing (consigning) thousands of copies of the book to bookstores with the expectation that many will be returned unsold.