What is the best part of an assignment like the Miami Herald?
At the end of the day, the satisfaction is that you are able to enable change. But it’s also the people you meet. Out of a newsroom of 250, if you can convince 15 to change, that’s a good day. A launch at these newspapers is like a giant 747. You have to take apart the wings and everything else and put them back together in flight. When you see them back together and flying high, that’s a great satisfaction. What’s the worst? It’s when you have editors who do not understand visuals. And rather than try to learn, they become obstacles in the process. They think designers are anti-word, but we’re all journalists. There are editors who don’t believe in what we do. And usually, there’s one in every place. Tell me about the “5 Minute Herald.” How did it come about? We wanted to create a three-track readership. If you wanted your traditional, full-course meal/newspaper, you could still get and read it all. Then we had the scanners, the person we call the multi-tasker, who needs something sma
