What is the aim of the new EU legislation on health and nutrition claims on food?
The Regulation on Health and Nutrition Claims aims to ensure that consumers are not misled by unsubstantiated, exaggerated or untruthful claims about foodstuffs. With the new legislation, consumers will be able to rely on clearer and more accurate information on food labels, enabling them to be properly informed on the food they choose. This ties in with the EU campaign for healthier lifestyle choices, as well as the Commission’s consumer protection objectives. The Regulation also aims to provide food producers and manufacturers with clear, harmonised rules that would ensure fair competition and help protect innovation in the food industry, by ensuring that manufacturers making genuine health and nutrition claims are not competing with false or inaccurate claims. What products will be covered by the Health and Nutrition Claims legislation? The Regulation will apply to any food or drink product produced for human consumption to be sold on the EU/ Member States’ market. The new rules do
