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What is strategic college matching™?

April 26, 2017college strategic

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What is strategic college matching™?

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Strategic college matching™ or “positioning” is a process that unites the student’s core values, vision and unique attributes, while at the same time it considers what colleges need but aren’t getting, and it considers the strengths and weaknesses of the competition in the applicant pool. Positioning aligns the student with the needs of the college by delivering a proposal of value to the collegeone that matches the college’s unmet needs and at the same time demonstrates the value of what the college offers to the student in exchange.