What is Skywards?
Skywards is the award winning frequent flyer programme from Emirates, offers you rewards and benefits beyond the travel experience. The programme offers three tiers of membership – Blue, Silver and Gold – with each membership tier providing members with exclusive privileges and rewards. Launched in 2000, Skywards continues to attract new members extending its membership base to over four million members in more than 200 countries worldwide. Skywards has consistently demonstrated success in award recognition at the annual Freddies Awards – the ‘Oscars’ of customer loyalty programmes in the last three years, as well as previously, for Best Member Communications, Best Customer Service, and Best Award Redemption. Skywards has twice secured the coveted title of Programme of the Year and Best Web Site. This year, Skywards won the ”Freddie” for Best Reward Promotion, Asia-Pacific. In 2006, the programme was named Best Loyalty Program by Middle East Traveller Magazine.