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What is Siemens go-to-market strategy for 2005?

go-to-market Siemens strategy
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What is Siemens go-to-market strategy for 2005?

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A. Siemens will continue to remain a leader in the unified communication market, as noted by several leading analyst firms. We have already secured a number of working relationships with leading speech and IT organizations and we will continue to announce new alliances as enterprises embrace presence-enhanced collaboration environments. Q. Where do you see the market heading in the future – toward a platform environment or an application environment? Why? A. It is probably more appropriate to think of this as an innovation market rather than a platform or a software market. The recent supplier consolidation and the market inflection point for voice-browsing solutions means that platform and applications aren’t in conflict with each other. New ideas for delivering speech applications in the unified communications and eCRM space are what will drive the buy decision for customers. For example, we are watching the self-service market very closely. Ideas such as tele-commerce and tele-votin

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