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What is SEM Advertising?

Advertising SEM
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What is SEM Advertising?

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Pay Per Click keyword advertising is the ability to place small keyword ad campaigns on the major search engines such as Google and Yahoo and other Ad supported sites. You purchase specific keywords and when users search on those terms, your ad appears on the right or left hand side of the page (depending on the site). Keyword ad campaigns have continued to dominate internet advertising and are a great way to reach very targeted pools of passive candidates.

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*Sadly, we had to bring back ads too. Hopefully more targeted.