What is QookSmartweb?
QookSmartweb is the consumer service based on Phorm’s technology that KT is trialling in Korea. It provides users with a more relevant browsing experience by anonymously matching their interests to online advertising and content. KT customers choosing to participate in the trial will benefit from enhanced user privacy and more relevant advertising, as well as a groundbreaking new consumer proposition, Webwise Discover, bringing relevant content from across the web directly to you.
