What is Psychology of Colour and why bother?
Ok! This is not some airy fairy new age concept! It has been scientifically proven that colour works on your subconscious in various ways. It’s not as easy as saying that Red is a warm, sociable colour – just a red painting could look dreadful and aggressive. So it is important to balance the colour with other colours – in the painting or print – and also with the placements of other art works.