What is Private Label Branding?
How can this be applied in your home based business? Well, in this article, I’m going to reveal exactly how using private labels can benefit your home business. First of all, private label products do not exist except when there is no available market – they can only exist with a current buying market. If you’ve been to supermarkets and they sell a certain type of potato chip but you know that the supermarket doesn’t own a potato factory, then what you have in your hands is a private label product. In the online context, these are called private label rights (PLR) products. For this article, I’m going to use PLR to refer to both online and offline context. How can using PLR help you? Well, for one thing, the product is already created so you just need to slap your business name on it and call it your own. You make all the profits from it (less the expense of getting it) and it saves you the time to create it. For online context, many people are already using it to create profitable bus