What is not Spam – Legitimate Email Advertisement?
Generally speaking there is no clear definition of black and white of what can be considered Spam and what is not. However, when you follow a few simple guidelines you will be able to devise a simple, concise non-Spamming policy that will help you develop a long term relationship with your clients. As you must know, customer is always right. Gaining a customer is very hard, but loosing one is easy. This is especially true about loyal long-term relationships. When you send emails, always think how would you react after receiving this email.
