What is Music Management & Artist Development?
The interface between the commercial side of the industry, and the artists themselves, is arguably one of the most crucial aspects of music and entertainment industry activity. This innovative course, developed in close consultation with the industry, has been designed to equip students with the management skills required to take on the challenges of working in this diverse and exciting employment sector. Solid business, management & entrepreneurial skills are underpinned with a detailed understanding of the unique nature of dealing with artists and the commercialisation of music & creative product. Key features of the course: The Music Management & Artist Development programme has been designed to give students a broad overview of a wide range of music and entertainment industry activity, with an emphasis on Artist Management, A&R Management & the DIY approach. Students undertaking the programme can benefit from: • Regular lecture input from a range of music industry professionals • A
