What is List Cleaning & Email Validation?
Here is how the entire process works. There is a 5 step process we use when cleaning and validating email addresses. 1. Keyword Scrub – We remove words like spam, junk, abuse, etc. from the list of emails. 2. Bounce File Compare – We have a list of 7.2MM bounces and we remove these emails from the list when we run a compare. This includes emails which have sent a challenge response or requested removal. 3. Complainers File – We compare our complainers file to the list of emails and remove any matches. We also remove emails if they are a member of Spamcop. We have about 75% of the Spamcop database. 4. Domains – We run a compare and remove any spam seed, Bot, black list or bogus emails/domains from the list of email address domains. The list we own and maintain is about 7800 domains. 5. Validate emails – Our proprietary verification software/system validates each email address in your database, to see if it is an address that can accept email. This is done through multiple servers with e
