What is Lead Life-cycle Management / CRM / Sales-force Automation?
• Lead Life-Cycle Management is the end to end management of sales opportunity data from the moment the lead is generated through the entire sales process. CRM, in its broadest sense, means managing all interactions and business with customers. This includes, but is not limited to, improving customer service. • A good CRM program enables a business to more effectively acquire, service, and increase the value of customers. Sales force management systems are information systems used to automate sales and sales force management functions. • LeadROI provides oversight of your sales pipelines and delivers instant insight into key performance metrics. As a result, sales teams can generate revenue, increase demand, eliminate costly workflow bottlenecks, and effectively collaborate to transform leads into customers. Flexible customization allows companies to easily configure the application to match their own sales processes. Because every lead is recorded, automatically routed to the right di
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