What is Joel Furrs favorite soft drink?
Coca-Cola. He always preferred Coca-Cola to Pepsi-Cola when he was a child — partly because he preferred the taste of Coke to Pepsi and partially because Pepsi’s negative attack ads (which attempted to convince people that only squares and idiots drank Coca-Cola) irritated the living hell out of him. This preference for Coca-Cola was reinforced when he was in college at the University of Georgia. Coke machines were everywhere on campus and there wasn’t a Pepsi machine to be seen. Coca-Cola’s stockholders and founders and such had been very good to the University over the years and accordingly, no one at the university had much inclination to supplant Coke with a competing soda. The Athens community at large seemed to share this sentiment — it was not unusual to walk into a convenience store and see two- liter jugs of Coca-Cola, stored at room temperature in the middle of the floor, outselling refrigerated two-liter jugs of Pepsi on sale at half the price. Coca-Cola would usually sell
