What is interactive as opposed to immersive?
Generally, when someone refers to a show being interactive, it means that the performers will talk to the audience, either to get input or a reaction. Because interactive is a term used and understood in the industry, we tend to use the term incorrectly. Our shows are more accurately referred to as immersive. An immersive performance is where our actors fully participate in the audience experience and can be mistaken as audience members. Some audience members can also be confused with performers. This immersive experience enhances the entire event and increases the involvement of the audience members to the point of maintaining full attention.
