What is Indiatimes Sales CRM (ISC)?
CRM provides support to “front office” business processes, including sales and marketing. Each interaction with a customer is generally added to a customer’s contact history, and staff can retrieve information on customers from the database as necessary. One of the main benefits of this contact history is that customers can interact with different people or different contact channels in a company over time without having to repeat the history of their interaction each time. A Sales CRM solution’s productivity and efficiency benefits allow value-conscious small businesses to serve more customers using fewer resources.
