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What is going to happen during the focus group sessions?

April 26, 2017focus going group sessions

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What is going to happen during the focus group sessions?

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The focus group sessions will consist of two groups of randomly selected teens who will be interviewed together by a professional moderator. The sessions will occur at a local marketing research firm and we will view the sessions live via teleconference. The primary topics of these group sessions will be on teen consumer behavior, knowledge on financial topics, spending/savings habits, need for financial services, and familiarity with credit unions.