What is Genius Demand Generation?
Genius Demand Generation is an on-demand (subscription) services that adds powerful lead capture and ground-breaking marketing activity tracking to the Genius Email Marketing solution. Marketers can easily build and deploy landing pages and lead forms to capture conversions from all activities, including social media outreach. Using the Genius URL shortener, any activity including social media outreach is tracked through conversion, so marketers know which campaigns are the most effective in producing leads. Learn more.
