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What is CPM and effective CPM rate?

CPM effective impressions rate
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What is CPM and effective CPM rate?

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CPM is the cost per 1,000 impressions. For example, a $1 CPM means $1 for 1000 ad views. For the purpose of ad serving, it is the cost to serve 1,000 ad impressions. You can compare our rates with other ad management solutions. You will see that our pricing has the most competitive CPM rates on the market.

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