What Is CPC-Based Web Advertising?
One of the most popular methods of online advertising is CPC, or cost-per-click, advertising. If you have been researching online advertising, you are probably already familiar with this term. As Web users become more and more jaded to banner and button ads, and click-through rates for these google_ad_client = ‘pub-2905054723170537’; // substitute your client_id (pub-number) google_ad_channel = ‘3393335763’; google_ad_output = ‘js’; google_max_num_ads = ‘3’; google_ad_type = ‘text’; google_feedback = ‘on’; google_targeting = “content”; types of ads plummet, CPC advertising has taken hold. Ads are displayed in the same way as in CPM (cost per 1,000 impressions, or instances of an ad appearing on a Web site) deals — the difference is in how the customer pays for the advertising. In a CPM campaign, you pay for each how many times the ad appears. If your ad performs well and lots of users click through to your site, then each click-through costs you less. On the other hand, the lower the c