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What is CPA Marketing?

April 26, 2017CPA Marketing

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What is CPA Marketing?

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Neverblue operates on a Cost-per-Action (CPA) model in which payment is based solely on qualifying actions such as sales or registrations. It is an online advertising model where the advertiser only pays for a specified action linked to the advertisement. Advertisers do not pay up front for advertisement, instead only pay when a lead or sale is generated. Affiliates receive commissions when the lead or sale is generated from the ad they are running.