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What is “bulk email”?

bulk email
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What is “bulk email”?

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Bulk email is any group of messages sent via email, with substantially identical content, to a large number of addresses at once. Many ISPs specify a threshold for bulk email: —– 25 or more recipients within a 24-hour period —– Once again, taken by itself, bulk email is not necessarily abuse of the email system. For example, there are legitimate mailing lists, some with hundreds or thousands of willing recipients.

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Bulk email can be defined as sending essentially the same message to 100 or more people. If you are planning to send bulk email, it is important to be aware that bulk email has the potential to heavily burden the UW email’s systems and to cause the UW to be considered a source of unwanted email (spam). This page will help you avoid causing these problems.

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