What is Bradford Whites commitment to its employees?
Giuffre: One thing we hear from customers who visit us is that there is a “family” atmosphere in the way we run our business. We take pride in that, and it makes us feel good, but it is a challenge tomaintain that “family” feel as we grow. We’ve accomplished it by treating our employees as customers and soliciting their feedback. With our UAW employees, we strive for open communication and holdmonthly two-way dialog meetings to present and listen to updates on things such as market conditions, competition, safety, quality initiatives and improvement opportuni- 2 Phc News SEPTEMBER 2008 ties, and employee issues (both personal and work-related). Also important: customer feedback; rewards for success in attendance; quality; safety; and healthcare management. We have been successful in maintaining labor stability and have signed successive long-term labor agreements. During our most recent contract negotiations, which take us through August of 2014, we applied Interest Based Bargaining (I