What is “Blind Bidding” and/or a “Reverse Auction”?
Essentially, the retailer is bidding for your business without knowing who you are. They are bidding only on the information they receive from PillBid such as; a list of prescription drugs, the dosage, quantity of pills and an approximate overall price for the total of that consumers weekly and/or monthly prescription drug bill. In addition, there’s no limit to the amount of reputable online pharmacies, competing for that consumers prescription drug business at one time! No pharmacy gets to see the other pharmacies bids for your business! In this case, they are “Blind Bidding” for that consumers business and must compete for that business.
