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What is BCRC’s relationship with Verified Beef Production?

April 26, 2017bcrc Beef production relationship verified

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What is BCRC’s relationship with Verified Beef Production?

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In addition to sponsoring research and technology development in support of the Canadian beef industry, the BCRC supports the Quality Starts Here® program. This program further supports the industry’s vision and falls under the auspices of the BCRC. The Quality Starts Here® program and the Verified Beef Production program are designed to add value to the industry and all producers are encouraged to get involved. Visit the VBP website for more information on this leading-edge industry initiative.