What is Approval rating?
Approval rating is the percentage people who have given your site a thumbs-up after stumbling upon it. It is the number of thumb-up ratings, divided by the total number of ratings, which a particular campgaign URL has gotten. Thus, the higher your campaigns approval rating is, the more people are liking it. Both the targeting (relevance to users) and quality of your site determines the approval rating. You can improve your approval rating by targeting your page more accurately (choosing better topics), trying different geographic locations (state, rather than city) and improving the content and presentation of the URL being distributed (clear, informative and well designed pages do best). Approval ratings of over 70% generally indicate your product is being well-received within the StumbleUpon community. Please direct any general StumbleAds inquiries to: advertiser (@) stumbleupon.
Approval rating is the percentage people who have given your site a thumbs-up after stumbling upon it. It is the number of thumb-up ratings, divided by the total number of ratings, which a particular campgaign URL has gotten. Thus, the higher your campaigns approval rating is, the more people are liking it. Both the targeting (relevance to users) and quality of your site determines the approval rating. You can improve your approval rating by targeting your page more accurately (choosing better topics), trying different geographic locations (state, rather than city) and improving the content and presentation of the URL being distributed (clear, informative and well designed pages do best). Approval ratings of over 70% generally indicate your product is being well-received within the StumbleUpon community.
