What is an e-publisher and an e-marketer?
This is a good question and an important one! The new e-publishers that offer contracts to writers to publish their books on their Web site are nothing more than subsidy press retailers. They are not true book distributors, wholesalers or book publishers! These retailers are trying to take on the role of a book publisher, but they are a limited market vehicle – no matter if they obtain a million hits a day on the site – the market is still much too small and ineffective. See Answer #3. Hits are easy to obtain, just run an ad on TV and you have the hits. Site hits are useless to the author because millions of people may visit the site’s home page, but they will never find your book, Angels In Paradise because there is no focus in the ad pushing customers to buy your book. Your book is only one of 2-million or more on the Website! A book publisher knows how to drive readers to a site or bookstore to specifically order your book and reach all markets worldwide. That’s the main difference,