What is an Affiliate Network?
An affiliate network is a commercial company who manages relationships between affiliates and merchants. An Affiliate network’s job is to connect merchants with as many affiliates as possible. Affiliate networks list advertisement campaigns, links and data feeds belonging to online merchants for affiliates to use on their website. The affiliates will display the merchant’s advertisement and try to bring as much traffic as possible toward the merchant’s website. Depending on the merchant’s advertisement campaign, some campaigns may pay-per-click or cost-per-click (PPC / CPC), but most would actually pay-per-action or cost-per-action (PPA / CPA), meaning you would get paid for every sale generated from traffic referred from the affiliates’ website. Click Here to see a list of Affiliate Networks.
An affiliate network is a way for advertisers to extend the distribution of their products and services through a virtual sales force made up of any number of any kind of other web sites. In other words, having other websites promote your products and services. By setting up an affiliate program for your products and services, you can greatly extend your marketing reach. An affiliate network is made up of two primary parties- Advertisers (You) and Affiliates. You are required to simply create a campaign within your DarkBlue advertiser account. An example campaign- “You will offer affiliates $5 commission for every sale that they refer to your site.” An affiliate will log into their account in the affiliate section of DarkBlue and can see your campaign. This affiliate may think that they could sell a lot of your product, so they signup to your campaign. By doing this, they now have a banner of yours which they place on their website. Internet users enter the affiliates website and come
