What is an Advertising Sales Representative?
The advertising sales representative is a particular type of salesperson that tries to generate client demand through advertising. That advertising may take any number of forms, including print, television, and the internet. While some advertising sales reps may choose to work in one sector of advertising sales, others choose to work with several different forms of advertising, often creating campaigns that incorporate Internet advertising with more conventional print and television elements. Like all sales professionals, the advertising sales representative seeks to convince clients that the resources he or she can bring to the advertising task are the ideal fit for the needs of the customer. The proactive advertising sales representatives will accomplish this goal by choosing to demonstrate the additional or unique service options that are offered in comparison to leading competitors for the business. This will require the sales representative to know the competition very well. Howev
