What is Ameriquests Niche?
Ameriquest has carved a dominant niche in what the industry calls “Retail Specialty Mortgages,” also known as B/C or “subprime” loans. Individuals in this segment have less-than-perfect credit. Their problem could involve unanticipated expenses from medical or other emergencies, loss of a job or simple overspending. Banks routinely turn down these individuals, even though the majority of them are responsible and hardworking. Finance companies may lend to them, but at very high rates. Ameriquest represents a compassionate middle ground where you, as an Ameriquest representative, can help these people regain their financial footing. While other lenders may consider this type of lending too risky, we look at it as a good investment. In fact, the ever-increasing number of subprime borrowers has ensured our growth and profitability for over 20 years. Our Market Niche is Growing at a Record Pace Specialty mortgage lending grew from $65 billion in 1995 to $180 billion in 2001. With consumer d