What is Alzheimers Research & Therapys policy on using demographic information about users for online advertising purposes?
Support from advertisers is important to Alzheimer’s Research & Therapy’s model of free access to research articles. Statistical demographic information about the Alzheimer’s Research & Therapy membership may be supplied to advertisers. Alzheimer’s Research & Therapy may target online advertising to specific users on the basis of this demographic information, or on the basis of their past behavior on the site, but information about an individual user will not be passed on to an advertiser without the users’ express consent.
Related Questions
- What is Alzheimers Research & Therapys policy on using demographic information about users for online advertising purposes?
- Based on all of the research you’ve done, how does Online Advertising stack up against Television Advertising?
- Does anyone know of any research that compares the the CTR of PPC & raditional online display advertising?