What is a Trend Spotter?
A trend spotter is someone who specializes in identifying emerging trends. Many trend spotters work in the fashion industry, but they also work in computing, technology, and a variety of other fields. Employment in this field requires an extensive knowledge, along with training in psychology to understand how trends emerge and why certain trends get picked up, and others don’t. Many major companies employ trend spotters to keep an eye on their industry, with the goal of staying ahead of the competition. Trend spotters roam the streets of major cities looking for new trends which could be adapted by their parent companies. Cities like New York, Paris, and Tokyo are often hot spots for trend spotters, because these cities feature a very knowledgeable, educated population which often propels trends. Styles seen on the street in New York, for example, are often picked up in other American cities through a trickle-down effect. When identifying new trends, a trend spotter has to determine wh