What is a Super Fruit?
The definition of a super fruit is somewhat arbitrary and has never been set. In most cases, it refers to fruits that have exceptional nutritional quality and taste. In some cases, many fruits may fit under this label. However, being labeled a super fruit also has to do with a marketing strategy. In fact, the marketing strategy could be more important than the actual fruit qualities in obtaining this label. A super fruit may be labeled such because the fruit is relatively unknown in certain places of the world. This may be a good way of getting the fruit accepted in some areas where it has little following otherwise. Calling something a super fruit may tell the consumer something about the taste, or the health benefits, or both. Common types of super fruits are pomelos, gojis, guarana, and acai. The first two of these fruits come from China. The others are native to South America. Therefore, they may have a hard time creating a following in Western countries or those in the Northern He
