What is A Stake in the Outcome™?
Aside from the title of his popular book, A Stake in the Outcome™, (SITO) is a business philosophy founded by Jack Stack, based on the principal that if workers share in the end success, they will hold a greater stake in the process along the way. SITO was originally intended for employees in the workplace, but I have taken A Stake in the Outcome™ “upstream” to farmers, thereby linking quality, price, and profit share. I travel to Ecuador and Mexico to meet with farmers and to share 10% of the net profits from the chocolate that was made with beans grown on their farms. We have the name of each of the twenty farmers in both locations. We pay higher than Fair Trade prices, but that is simply not enough and is never a guarantee of quality and taste. Our hope is that, through SITO, our farmers will share in the success and ultimately we will have the opportunity to make higher quality chocolate with higher quality beans while sharing with the farmers who make it possible. The key here is
