What is a Search Engines Job?
A search engines job is to provide the best and most relevant information for any given subject or search. When developing a Website outside of the basic structure, the content on each and every page is one of the most important aspects of how a Website will rank in the search engines. There should be a flow of relevant and applicable keywords and content though out the webpage. Starting with the page title, h tags, and content flowing through to the footer. You have to keep in mind that how a search engine views a particular web page is different than you or I. All the bells and whistles that some website designers implement may impress a viewer but they do not impress a search engine one bit. In fact it may and in some cases actually hinder the performance of a Website.
