What is a release number, and is it necessary for me to have one on my CD or DVD?
A release number is an identification number for your CD or DVD. It is usually a combination of up to seven letters and numbers that you select. Music industry pros and retailers do not refer to CDs and DVDs by name, but by release number. Since retailers keep inventory this way, you must have a release number on your project or stores will not even consider putting your project on their shelves. You should put your release number on the spine of your jewel case, or other packaging, and on your on-disc printing. To avoid confusion, try not to choose common numbers like 01 or 001. If you are using a Streamline Multimedia bar code, we will assign you a release number to match your bar code.
