What is a reciprocal link exchange?
Reciprocal Link Exchanges – Link exchanging can be done in two methods. A text link exchange which offers a description of your site versus a banner exchange which offers usually a graphic designed banner that when clicked on directs the viewer to your site. Deciding on which method you would prefer to use is up to you. If you would like to focus on more of an overall description of your site, use a text link exchange. Some site owners prefer text links as well due to the slow loading of pages because of high volumes of graphics on their website.
