What is a reasonable schedule for reminding exhibitors?
We recommend reminding exhibitors once a week until the last two weeks before the Cutoff Date, then either 2x/week or 3x/week maximum. Start sending reminders at least one month before the Cutoff Date (or Close Date, if you aren’t doing an Addendum). As you add new exhibitors into the system, send them a Saved Message immediately (you can manually send an individual email from the Edit Exhibitor–>Messages tab). Use a Saved Message that has a less urgent message, and send that to every exhibitor first. Then, after they get the manual email, the system will start sending them automatic messages according to the schedule you’ve defined.
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- What is a reasonable schedule for reminding exhibitors?
