What is a job description for a PR director?
Public relations directors are responsible for the direct communication between organizations and its clients and suppliers. Some directors work with all industries, while some directors specialize, such as in entertainment firms. Directors require negotiating and interpersonal skills.FunctionThe public relations director assists companies with maintaining their public image. Some ways for companies to maintain public image include using radio commercials, magazines and national newspapers.DutiesDirectors are responsible for establishing public relations budgets, attending industry and business events and supervising public relations staff members. In small companies, directors may write press releases.QualificationsSome employers requests a master’s degree in communications, marketing or public relations with limited work experience. Other employers seek applicants with five or more years of public relations experience after completing a bachelor’s degree.Work EnvironmentDirectors are