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What is a good indicator of Ph.D. coursework and research?

April 26, 2017coursework good indicator Research

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What is a good indicator of Ph.D. coursework and research?

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Coursework revolves around scholarly research in journals such as the Journal of Marketing Research, Journal of Consumer Research, Journal of Marketing, and Marketing Science. Similarly, the expected output from McCombs Ph.D. students is scholarly research in these journals. Examination of these journals to gain insight into the research process and research topics of interest is highly recommended.