WHAT IS A CONFLICT OF INTEREST AND HOW CAN IT BE RESOLVED?
A conflict of interest is present when individuals in a position to control the content of CME (or their spouses/partners) have a relevant personal financial relationship with a commercial entity that benefits the individual and may ultimately bias the presentation of that content to colleagues and participants. If a perceived conflict exists, it must be resolved by: • Alter financial relationships – Individuals may choose to discontinue or alter their relationship with a commercial entity and eliminate any bias associated with the proposed CME content. • Alter control over content – The individual and/or UAB CME can elect to alter the educational design, format or content or individual responsibilities to maintain the scientific rigor, integrity and balance of the CME activity. • Peer-Review of Content – Independent review and validation of content can verify the scientific bases and integrity of the content as well as the consistency with the overall educational design. Peer review w
