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What is a click rate of any banner-advertising program,Is my ad really working?

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What is a click rate of any banner-advertising program,Is my ad really working?

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The click rate of any banner ad is dependent on many variables, including the creativity and appeal of the ad banner itself, product, product offering, type of company and brand recognition. One users experience may differ from another’s due to the ISP service used, the network, and the load. All of these factors may affect performance. A to Z Market.com does not guarantee click-throughs, we charge only for banner ad impressions in any particular banner ad campaign.

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