What is a Book Marketing Matters ezine?
This is a free, bi-weekly ezine with up-to-the-minute news and ideas for selling more books into the special-sales markets. It is edited by Brian Jud and written by experts in the book-marketing field with regular columns by Dan Poynter, John Kremer, Rick Frishman, Jan Nathan and Marcella Smith. It also features the latest tips for selling more books and for improving your appearances on the air, and for creating marketing strategy and a marketing plan. Guest columnists offer more hints for improving your publicity, distribution and pricing strategies.