What information is in the MCRC Database?
The MCRC Online Database contains detailed information about the MCRC’s extensive collection of tobacco counter-advertisements for television, radio, print, and outdoor use. You can use the MCRC Database to browse the MCRC collection, mark advertisements of interest, and request more information. The Database default is to search only current ads that are available for use in counter-marketing campaigns. The full search page also allows you to search older ads from our archive and ads that are no longer available. This advanced search function is useful for people who are seeking information about older campaigns.