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What if a company wants to offer a Free Night performance on a date other than October 14?

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What if a company wants to offer a Free Night performance on a date other than October 14?

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The Free Night of Theater program stresses the value of promoting a national event where hundreds of theatres across the country open their doors in solidarity to new patrons on the same night. However, we understand that not every one will have a performance on the ‘official’ launch date, so we require that you offer Free Night “on or about, but no earlier than” October 14, 2010 and performances may be offered through October 31, 2010.

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