What has been the highest asking price for a Super Bowl ticket on Razorgator?
Ross: There is a lot of suite availability at this year’s Super Bowl and prices can start as high as $85,000 for an 8-person suite. Currently, the highest asking price is for Lower 40-yard-line seats at $5100 each. Bof: What has been the highest selling price? Ross: A customer from New York paid $7900 for Club seats on the 50 yard-line Bof: What is the current volume at, and what was the volume for last year? Ross: We project that orders will be 86% ahead of last year’s pace. Raw order comparisons can’t be made until after the event. BoF: Finally, why do you think the trend is up so dramatically? Ross: The 2009 Super Bowl came just 5 months after the stock market cratered. It was not OK to party in 2009, and corporate hospitality was off. Mid-recession is a completely different place than early-recession. At mid-recession, cementing relationships with business partners is all important, and that’s what corporate hospitality does. The big BCS game, this Super Bowl, and sales for the for
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