What happens when the trial is over?
The trial is over but the legal battle and the campaign continues. Despite McDonald’s ‘victory’, ‘respected’ industry analysts and legal representatives commented that the whole McLibel case and the media coverage has been a complete disaster for McDonald’s and a victory for the activist movement. The reversal, at appeal, of many of the judges findings added further to McDonald’s discomfort. The appeal process continues and whatever the final outcome, McDonald’s will have failed to silence their critics. All the evidence will continue to be available on McSpotlight and will enable anyone who cares, to look at the evidence and judge the facts for themselves.
